{"product_id":"purina-pro-plan-medium-adult-sensitive-skin","title":"PURINA PRO PLAN Medium Adult Sensitive Skin","description":"Even if your dog is sensitive to some ingredients, he doesn't have to forego enjoyment. **PURINA PRO PLAN Medium Adult Sensitive Skin** (formerly: OPTIDERMA) is a delicious dry food for medium-sized dogs that tend to have sensitive skin.\u003cp\u003eThe first ingredient is high-quality salmon, which makes fish-loving four-legged friends especially wag their tails. PURINA PRO PLAN Medium Adult Sensitive Skin not only provides your companion with an extra portion of proteins, but also with valuable omega fatty acids. These can support the natural skin barrier and shiny coat. Wheat gluten is not added to ensure good tolerability. \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePURINA PRO PLAN Medium Adult Sensitive Skin\u003c\/strong\u003e at a glance:\u003c\/p\u003e\u003cul\u003e\t\u003cli\u003eComplete dry food for medium-sized adult dogs (1 - 7 years) weighing 10-25kg\u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eSalmon as the main ingredient:\u003c\/strong\u003e tasty source of animal proteins and fatty acids \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eSelected protein sources:\u003c\/strong\u003e can reduce the risk of intolerance \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eRich in protein: \u003c\/strong\u003esupports the development and maintenance of lean muscles \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eFree from wheat gluten:\u003c\/strong\u003e suitable for allergies and intolerances \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eVitamin D:\u003c\/strong\u003e contributes to the maintenance of normal teeth and bones\u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eWith fish oil: \u003c\/strong\u003eanother source of omega fatty acids, can support normal skin \u0026amp; shiny coat  \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eVitamins, minerals and trace elements:\u003c\/strong\u003e tailored to the needs of medium-sized dogs\u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eOptimal nutrient combination:\u003c\/strong\u003e supports ideal nutrient absorption  \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eHigh acceptance: \u003c\/strong\u003ewell-accepted \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eSuitable as a complete feed:\u003c\/strong\u003e full-fledged in composition, ideal for every day \u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eWithout \u003c\/strong\u003esynthetic colouring\u003c\/li\u003e\t\u003cli\u003e\n\u003cstrong\u003eWith zip closure:\u003c\/strong\u003e resealable bag\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eKey features highlighted by our SEO tags: \u003cem\u003ePurina Pro Plan, medium adult dog food, sensitive skin diet, salmon dry kibble, gluten-free dog food, omega fatty acids, protein rich pet food, allergy friendly kibble, healthy coat formula, lean muscle support.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eBy choosing this brand‑trusted formula, you’re giving your pup a balanced meal that keeps their skin calm, coat shiny, and muscles strong—all while avoiding common allergens like wheat gluten. Treat your medium‑sized companion to the best in nutrition with PURINA PRO PLAN Medium Adult Sensitive Skin.\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eIngredients:\u003c\/b\u003e\u003cbr\u003e\nHigh-quality salmon* (17%, including head, bones, meat), rice* (14%), dried salmon protein*, maize protein meal*, animal fats, soy meal*, maize *, maize grits*, dried beet pulp*, maize starch, protein hydrolyzate of animal origin, dried vegetable fibre, minerals, dried egg*, soybean oil, amino acids, vitamins, fish oil, antioxidants. \u003cbr\u003e\n* = \u003cem\u003eProtein Sources.  \u003c\/em\u003e\n\u003cp\u003e\u003cb\u003eAdditives (per kg):\u003c\/b\u003e\u003cbr\u003e\n\u003ci\u003eNutritional \u003c\/i\u003e\u003cem\u003ePhysiological \u003c\/em\u003e\u003ci\u003eAdditives:\u003c\/i\u003e\u003cbr\u003e\nVitamin A (38,000 IU), vitamin D3 (1,000 IU), vitamin E (550 IU\/kg), vitamin C (140mg), ferrous sulfate monohydrate (120mg), calcium iodate [anhydrous] ( 1.9mg), copper sulphate pentahydrate (13mg), manganese sulphate monohydrate (46mg), zinc sulphate monohydrate (110mg), sodium selenite (0.035mg). \u003c\/p\u003e\u003cbr\u003e\u003cb\u003eFeeding Recommendation:\u003c\/b\u003e\u003cbr\u003e\nPURINA PRO PLAN Medium Adult Sensitive Skin is a complete food for dogs.\u003cbr\u003e\n \n\u003ctable style=\"width: 100%; border-collapse: collapse; margin-top: 20px; margin-bottom: 20px;\" border=\"1\" cellpadding=\"1\" cellspacing=\"1\" width=\"80%\"\u003e\n\t\u003ctbody\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDog's weight\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003e1 hour of activity \/ day\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003e1-3 hours of activity \/ day\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e1 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e35 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e40 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e5 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e105 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e120 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e10 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e165 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e190 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e15 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e215 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e250 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e20 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e260 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e300 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e25 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e305 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e350 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e35 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e380 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e435 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e45 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e450 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e515 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e60 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e550 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e625 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e70 kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e610 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e695 g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\u003c\/tbody\u003e\n\u003c\/table\u003e\n \n\n\u003cp\u003eFresh water should be provided at all times.\u003c\/p\u003e","brand":"Pro Plan","offers":[{"title":"14kg","offer_id":47558834979064,"sku":"zp-13496.15","price":66.16,"currency_code":"GBP","in_stock":true},{"title":"Economy Pack: 2 x 14kg","offer_id":47558835011832,"sku":"zp-13496.16","price":129.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/6623\/4104\/files\/07613035120464_h1n1_01_gb_44153096_1.jpg?v=1764418470","url":"https:\/\/www.petfoodmart.co.uk\/products\/purina-pro-plan-medium-adult-sensitive-skin","provider":"Pet Food Mart","version":"1.0","type":"link"}