{"product_id":"concept-for-life-x-large-adult","title":"Concept for Life X-Large Adult","description":"\u003cp\u003e\u003cb\u003eConcept for Life X-Large Adult\u003c\/b\u003e is tailored, premium complete dry dog food that is based on the individual dietary requirements of adult giant dog breeds.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e\t\u003cli\u003e\n\u003cb\u003eAntioxidant complex:\u003c\/b\u003e Antioxidants from aronia berries, hops, marigold flowers and green tea can help to protect cells from aging. The special vitamin complex, in combination with mannan-oligosaccharides and beta-glucans supports the body’s natural defences\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eSupports cardiac function:\u003c\/b\u003e The recipe contains taurine and EPA as well as DHA which all help to keep the heart healthy\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eCartilage and joint protection:\u003c\/b\u003e This formula contains glucosamine and chondroitin sulphate, beneficial, natural cartilage nutrients. Additionally, vitamin C can promote the formation of collagen, which is important for cartilage\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eIdeal weight maintenance and high digestibility:\u003c\/b\u003e The balanced calorie content and fibre can help your dog to maintain its ideal weight. High-quality animal protein can help keep muscles lean and strong. Fibre and roughage from linseed and beet pulp support a balanced gut flora and make this food highly digestible\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eExtra large kibble:\u003c\/b\u003e This kibble is appropriate for very large breeds. It encourages intensive chewing and can help to slow your dog down when eating\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eBalanced nutrient mix:\u003c\/b\u003e Provides a balanced mix of all the important proteins, fatty acids, fibre, vitamins and minerals your dog needs for a long, healthy life\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eHealthy skin and shiny coat:\u003c\/b\u003e The Vitamin-B-complex, in combination with copper, organically-bound zinc, and high-quality omega-3 and omega-6 fatty acids, can help to promote glossy fur and supple skin\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eHighest level of acceptance:\u003c\/b\u003e The balanced formula contains a high content of fresh meat and other carefully selected other ingredients, so it is very well accepted by picky giant breed dogs\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eDental health:\u003c\/b\u003e The Stay-Clean™ complex with highly soluble vitamin C reduces bacterial plaque formation and dental tartar. In addition, special plant fibres help to mechanically clean the teeth\u003c\/li\u003e\t\u003cli\u003e\u003cb\u003eDeveloped with vets\u003c\/b\u003e\u003c\/li\u003e\t\u003cli\u003e\u003cb\u003eRich in meat\u003c\/b\u003e\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eMade with rice\u003c\/b\u003e an easily digested carbohydrate. \u003cb\u003eFree from wheat and soya\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eThe basis of a long and active dog life is a species-appropriate, balanced nutrition. \u003cb\u003eConcept for Life X-Large Adult\u003c\/b\u003e dry dog food is formulated to suit the specific nutritional needs of adult giant breed adult dogs. The impressive size and weight of X-large breed dogs can cause stress to their musculoskeletal system, so their diet should be rich in nutrients that support healthy joints. If your pet is overweight this will also put further stress on joints and muscles as well as on the heart so your pet needs a food that helps to maintain an ideal weight.\u003cbr\u003e\u003cbr\u003eDue to their size, giant dog breeds have a higher muscle ratio compared to smaller dogs, and they use more energy since muscles need plenty of energy. These big dogs also tend to show signs of old age more quickly so they also need specific food to meet their various nutritional needs, including an appropriate kibble for their jaws.\u003cp\u003e\u003cb\u003eConcept for Life X-Large Adult\u003c\/b\u003e provides your very large adult dog with a great-tasting, balanced diet for optimal all-round care. The nutritional composition has been formulated to meet your giant breed dog’s specific requirements and to promote all-round health and well-being.\u003c\/p\u003e\u003cp\u003eThe balanced calorie content in \u003cb\u003eConcept for Life X-Large Adult\u003c\/b\u003e helps giant breed dogs to maintain their ideal weight. The special \u003cb\u003eFormula X\u003c\/b\u003e actively supports life-long health and can help to keep your dog in good shape. Concept for Life combines lots of carefully selected fresh meat, a good source of high-quality protein, with other functional ingredients to create a balanced mix of premium nutrients. The resulting kibble is easy to digest and well accepted.\u003c\/p\u003e\u003cp\u003eThe special \u003cb\u003evitamin-B-complex\u003c\/b\u003e works in combination with copper, organically-bound zinc, as well as high-quality omega-3 and omega-6 fatty acids, to help to promote glossy fur and supple skin. The \u003cb\u003eStay-Clean™ complex\u003c\/b\u003e with highly soluble vitamin C reduces the formation of bacterial plaque and dental tartar. It also contains special plant fibres which help to mechanically clean your dog’s teeth.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eConcept for Life – tailored nutrition for your pet.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eConcept for Life X-Large Adult is a premium, complete dry food for X-Large breed adult dogs (weighing between 45 - 100kg) and is available in the following sizes: 1.5kg, 6kg (4 x 1.5kg) and 12kg.\u003c\/p\u003e\u003cp\u003eOur product aligns with concepts such as premium dry dog food, giant breed nutrition, joint support kibble, weight management formula, antioxidant rich, heart health diet, cartilage protection, high digestibility, fresh meat protein, omega‑3 omega‑6, dental care stay‑clean, veterinarian developed, wheat‑free soy‑free, rice carbohydrate.\u003c\/p\u003e\u003cbr\u003eConcept for Life X-Large Adult is a complete dry food for adult giant-breed dogs.\n\u003cp\u003e\u003cb\u003eIngredients:\u003c\/b\u003e\u003cbr\u003e\n23.5% poultry protein (rich in chicken, partly dried and hydrolysed), 20% fresh chicken meat, rice, maize, poultry fat, dried beet pulp (de-sugared), linseed, maize protein, 0.5% salmon oil, sodium chloride, lignocellulose, egg (dried), 0.35% sunflower oil, 0.2% yeast extract (source of mannan-oligosaccharides and beta-glucans), 0.1% aronia extract (dried, rich in polyphenols), 0.1% chicory inulin, Algae, 0.04% glucosamine, 0.02% chondroitin 0.02% hop and green tea extract (dried, rich in flavonoids) 0.01% marigold petal flower (rich in lutein)\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eEnergy per kg:\u003c\/b\u003e\u003cbr\u003e\nME (FEDIAF, 2016) 17.20MJ \/ 4,1052kcal.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAdditives per kg:\u003c\/b\u003e\u003cbr\u003e\n\u003ci\u003eNutritional additives:\u003c\/i\u003e\u003cbr\u003e\nVitamin A 12000 IU, vitamin D 1400 IU, vitamin E 500mg, vitamin C 550mg, L-carnitine 200mg, taurine 2000mg, vitamin B1 15mg, vitamin B2 (as riboflavin) 15mg, vitamin B6 (as pyridoxine hydrochloride) 10mg, vitamin B12 (as cyanocobalamin) 220mcg, niacin 35mg, calcium-D-pantothenate 35mg, folic acid 1.2mg, biotin 300mcg, choline chloride 2500mg, copper (as copper (II) sulphate, pentahydrate) 12.5mg, zinc (as zinc sulphate, monohydrate) 100mg, iron (as iron (II) sulphate, monohydrate) 250mg, manganese (as manganese (II) sulphate, monohydrate) 30mg, iodine (as calcium iodate, anhydrous) 2.2mg, selenium (as sodium selenite) 0.40mg.\u003cbr\u003e\n\u003ci\u003eTechnological additives:\u003c\/i\u003e\u003cbr\u003e\nAntioxidants\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eFeeding Recommendation:\u003c\/b\u003e\u003cbr\u003e\nThe food quantities given are recommendations and should be adjusted according to your dog’s individual needs in order to maintain an ideal body weight. The kibble should be served dry. Please make sure your dog always has fresh water available.\u003cbr\u003e\n \u003c\/p\u003e\n\n\u003ctable style=\"width: 100%; border-collapse: collapse; margin-top: 20px; margin-bottom: 20px;\" border=\"1\" width=\"80%\"\u003e\n\t\u003ccolgroup\u003e\n\t\t\u003ccol width=\"25\"\u003e\n\t\t\u003ccol width=\"25%\"\u003e\n\t\t\u003ccol width=\"25%\"\u003e\n\t\t\u003ccol width=\"25%\"\u003e\n\t\u003c\/colgroup\u003e\n\t\u003ctbody\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDog’s weight in kg\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDaily amount – reduced activity\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDaily amount - normal activity\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDaily amount – increased activity\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e45kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e400g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e465g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e550g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e50kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e435g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e505g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e595g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e55kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e465g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e540g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e640g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e60kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e500g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e575g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e680g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e65kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e530g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e615g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e725g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e70kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e560g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e650g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e765g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e75kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e590g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e680g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e805g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e80kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e620g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e715g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e845g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e85kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e645g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e750g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e885g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e90kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e675g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e780g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e925g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e95kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e705g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e815g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e960g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e100kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e730g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e845g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e1000g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003cp\u003e \u003c\/p\u003e","brand":"Concept for Life","offers":[{"title":"1.5kg","offer_id":47559025328376,"sku":"zp-648855.5","price":12.98,"currency_code":"GBP","in_stock":false},{"title":"12kg","offer_id":47559025361144,"sku":"zp-648855.6","price":57.73,"currency_code":"GBP","in_stock":false},{"title":"Economy Pack: 2 x 12kg","offer_id":47559025393912,"sku":"zp-648855.7","price":96.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/6623\/4104\/files\/concept_for_life_adult_x_large_antioxidant_complex_cartilage_joints_5.jpg?v=1764425146","url":"https:\/\/www.petfoodmart.co.uk\/products\/concept-for-life-x-large-adult","provider":"Pet Food Mart","version":"1.0","type":"link"}