{"product_id":"concept-for-life-medium-adult","title":"Concept for Life Medium Adult","description":"\u003cstyle type=\"text\/css\"\u003e.product-description__grid-wrapper {                    width:100%;                    display:inline-grid;                    grid-template-columns: 1fr 1fr;                    grid-gap: 20px;                }                @media (max-width: 500px) {                    .product-description__grid-wrapper {                        grid-template-columns: 1fr;                    }                }\u003c\/style\u003e  \u003cdiv class=\"product-description__grid-wrapper\"\u003e  \u003cdiv\u003e  \u003cdiv style=\"border:1px solid #E6E6E6;margin-bottom:6px;\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv\u003e  \u003cdiv style=\"border:1px solid #E6E6E6;margin-bottom:6px;\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"clear:both;\"\u003e \u003c\/div\u003e  \u003cstrong\u003eProduct advantages:\u003c\/strong\u003e  \u003cul\u003e  \t\u003cli\u003e\n\u003cstrong\u003eMaintaining the ideal weight\u003c\/strong\u003e\u003cbr\u003e  \tThe adjusted calorie content can help to maintain your dog's ideal weight. High-quality animal proteins help to maintain strong muscles.\u003cbr\u003e  \t \u003c\/li\u003e  \t\u003cli\u003e\n\u003cstrong\u003eSupport for the body's natural defences\u003c\/strong\u003e\u003cbr\u003e  \tA special vitamin complex combined with mannan oligosaccharides and beta‑glucans can support your dog's natural defences and strengthen the immune system.\u003cbr\u003e  \t \u003c\/li\u003e  \t\u003cli\u003e\n\u003cstrong\u003eSkin \u0026amp; Fur\u003c\/strong\u003e\u003cbr\u003e  \tThe vitamin B complex together with copper, bound zinc and valuable omega‑3 and omega‑6 fatty acids can contribute to a shiny coat and healthy skin.\u003cbr\u003e  \t \u003c\/li\u003e  \t\u003cli\u003e\n\u003cstrong\u003eDigestive safety\u003c\/strong\u003e\u003cbr\u003e  \tThanks to highly digestible proteins, prebiotic inulin and special plant fibres and dietary fibres from linseed and dried beet pulp, a stable intestinal flora can be promoted.\u003c\/li\u003e  \u003c\/ul\u003e  \u003cbr\u003e  \u003cstyle type=\"text\/css\"\u003e.product-description__grid-wrapper {                    width:100%;                    display:inline-grid;                    grid-template-columns: 1fr 1fr;                    grid-gap: 20px;                }                @media (max-width: 500px) {                    .product-description__grid-wrapper {                        grid-template-columns: 1fr;                    }                }\u003c\/style\u003e  \u003cdiv class=\"product-description__grid-wrapper\"\u003e  \u003cdiv\u003e  \u003cdiv style=\"border:1px solid #E6E6E6;margin-bottom:6px;\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv\u003e  \u003cdiv style=\"border:1px solid #E6E6E6;margin-bottom:6px;\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cul\u003e  \t\u003cli\u003e\n\u003cstrong\u003eExcellent tolerability and acceptance\u003c\/strong\u003e\u003cbr\u003e  \tThe recipe with fresh meat and selected ingredients ensures maximum acceptance for medium-sized dogs.\u003cbr\u003e  \t \u003c\/li\u003e  \t\u003cli\u003e\n\u003cstrong\u003eWell-balanced nutrients\u003c\/strong\u003e\u003cbr\u003e  \tContains all the essential proteins, fatty acids, vitamins and minerals required for optimum all-round care and a vital, long dog life.\u003c\/li\u003e  \u003c\/ul\u003e  \u003cbr\u003e  \u003cstyle type=\"text\/css\"\u003e.product-description__grid-wrapper {                    width:100%;                    display:inline-grid;                    grid-template-columns: 1fr 1fr;                    grid-gap: 20px;                }                @media (max-width: 500px) {                    .product-description__grid-wrapper {                        grid-template-columns: 1fr;                    }                }\u003c\/style\u003e  \u003cdiv class=\"product-description__grid-wrapper\"\u003e  \u003cdiv\u003e  \u003cdiv style=\"border:1px solid #E6E6E6;margin-bottom:6px;\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv\u003e  \u003cdiv style=\"border:1px solid #E6E6E6;margin-bottom:6px;\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"clear:both;\"\u003e \u003c\/div\u003e  \u003cstrong\u003eWith veterinary expertise\u003c\/strong\u003e and \u003cstrong\u003escientifically \u003c\/strong\u003ebased \u003cstrong\u003erecipes \u003c\/strong\u003e, this food specifically supports your dog's well‑being.\u003cbr\u003e  \u003cbr\u003eAvailable in the sizes: 1.5kg, 6kg, 12kg and 24kg.\u003cbr\u003e  \u003cbr\u003e\u003cu\u003eTry it too:\u003c\/u\u003e\u003cbr\u003e  \u003cbr\u003eDry food    Snacks \u0026amp; Feed supplement  \u003cul\u003e  \t  \u003c\/ul\u003e  SEO Tags: Concept for Life Dog Food, Medium Adult Nutrition, Premium Dry Dog Food, Healthy Weight Support, Immune System Boost, Omega-3 Skin Coat, Digestive Health Formula, Veterinarian Approved, Well-balanced Protein  Primary Keyword: Concept for Life Medium Adult\u003cbr\u003eConcept for Life Medium Adult is a complete dry food for adult dogs.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eIngredients:\u003c\/b\u003e\u003cbr\u003e\nPoultry protein (22%, partly dried and hydrolysed) hydrolysed), fresh chicken meat (20%), rice, maize, poultry fat, rice flour, dried beet pulp (3.5%), lignocellulose (1.4%), linseed (1%), monocalcium phosphate, brewer's yeast (dried), egg powder, sodium chloride, salmon oil (0.3%), potassium chloride, sunflower oil (0.2%), yeast cell walls (0.2%, rich in mannan-oligosaccharides and beta-glucans), chicory inulin (0.1%).\u003cbr\u003e\n\u003cbr\u003e\nEnergy per kg\u003cbr\u003e\nME (FEDIAF, 2021) 15.86 MJ \/ 3787 kcal.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eAdditives per kg:\u003c\/b\u003e\u003cbr\u003e\n\u003ci\u003eNutritional additives:\u003c\/i\u003e\u003cbr\u003e\nVitamin A 12000 IU, vitamin D3 1400 IU, vitamin E 250 IU, vitamin C 300mg, vitamin B1 12mg, vitamin B2 12mg, vitamin B6\/pyridoxine hydrochloride 8mg, vitamin B12 180mcg, niacin 35mg, calcium D-panthotenate 35mg, folic acid 1.2mg, biotin 300mcg, choline chloride 2200mg, Copper (copper(II) sulphate pentahydrate) 12.5mg, zinc (zinc sulphate, monohydrate) 100mg, zinc (glycine zinc chelate hydrate (solid)) 60mg, iron (iron(II) sulphate monohydrate) 250mg, manganese (manganese(II) sulphate, monohydrate) 30mg, iodine (calcium iodate, anhydrous) 2.2mg, selenium (sodium selenite) 0.40mg.\u003cbr\u003e\n\u003cem\u003eTechnological additives:\u003c\/em\u003e\u003cbr\u003e\nAntioxidants.\u003cbr\u003e\u003cp\u003e\u003cb\u003eFeeding Recommendation:\u003c\/b\u003e\u003cbr\u003e\nThe food quantities given are recommendations and should be adjusted according to your dog’s individual needs in order to maintain ideal body weight. The kibble should be served dry. Please make sure your dog always has fresh water available.\u003c\/p\u003e\n\n\u003ctable style=\"width: 100%; border-collapse: collapse; margin-top: 20px; margin-bottom: 20px;\" border=\"1\" width=\"80%\"\u003e\n\t\u003ccolgroup\u003e\n\t\t\u003ccol width=\"25\"\u003e\n\t\t\u003ccol width=\"25%\"\u003e\n\t\t\u003ccol width=\"25%\"\u003e\n\t\t\u003ccol width=\"25%\"\u003e\n\t\u003c\/colgroup\u003e\n\t\u003ctbody\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDog’s weight in kg \u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDaily amount - reduced activity\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e\u003cb\u003eDaily amount - normal activity\u003c\/b\u003e\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; 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border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e275g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e325g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e22kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e255g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e295g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e350g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e24kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e270g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e315g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e370g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e25kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e280g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e325g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e385g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Concept for Life","offers":[{"title":"1.5kg","offer_id":47559034700024,"sku":"zp-561280.7","price":12.98,"currency_code":"GBP","in_stock":true},{"title":"6kg","offer_id":47559034732792,"sku":"zp-561280.11","price":35.23,"currency_code":"GBP","in_stock":true},{"title":"12kg","offer_id":47559034765560,"sku":"zp-561280.9","price":66.73,"currency_code":"GBP","in_stock":true},{"title":"Economy Pack: 2 x 12kg","offer_id":47559034798328,"sku":"zp-561280.10","price":111.79,"currency_code":"GBP","in_stock":false},{"title":"New Recipe! 12kg","offer_id":47912044298488,"sku":"zp-561280.15","price":66.73,"currency_code":"GBP","in_stock":true},{"title":"New Recipe! Economy Pack: 2 x 12kg","offer_id":47912044495096,"sku":"zp-561280.16","price":111.79,"currency_code":"GBP","in_stock":true},{"title":"New Recipe! 1.5kg","offer_id":48109428015352,"sku":"zp-561280.13","price":12.98,"currency_code":"GBP","in_stock":true},{"title":"New Recipe! Economy Pack: 4 x 1.5kg","offer_id":48109428048120,"sku":"zp-561280.14","price":35.23,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/6623\/4104\/files\/concept_for_life_adult_medium_ideal_weight_maintenance_immune_system_support_8.jpg?v=1764425721","url":"https:\/\/www.petfoodmart.co.uk\/products\/concept-for-life-medium-adult","provider":"Pet Food Mart","version":"1.0","type":"link"}