{"product_id":"concept-for-life-large-senior","title":"Concept for Life Large Senior","description":"\u003cp\u003e\u003cb\u003eConcept for Life Large Senior\u003c\/b\u003e is tailored, premium nutrition based on the individual dietary requirements of senior large breeds of dog. The benefits of this complete dry dog food include:\u003c\/p\u003e\u003cul\u003e\t\u003cli\u003e\n\u003cb\u003eIdeal weight maintenance:\u003c\/b\u003e\u003cbr\u003e\tThe adjusted fat content can help your older dog to maintain their ideal weight. L-carnitine can also help activate the body’s own fat reserves.\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003ePromotes vitality:\u003c\/b\u003e\u003cbr\u003e\tThe special composition of nutrients, vitamins and essential fatty acids can help to counteract the first signs of ageing and keep your senior dog more lively and active. The antioxidants from aronia berries, green tea and hops all help to protect cells against ageing and let your dog grow old gracefully.\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eSupports kidney function:\u003c\/b\u003e\u003cbr\u003e\tThe adjusted phosphorus and sodium content means that your senior dog’s kidneys are less stressed.\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eJoint \u0026amp; cartilage protection:\u003c\/b\u003e\u003cbr\u003e\tThis formula contains the two natural cartilage nutrients glucosamine and chondroitin sulphate. Additionally, vitamin C can promote the formation of collagen, which is important for cartilage in older large breed dogs.\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eDental health:\u003c\/b\u003e\u003cbr\u003e\tThe Stay-Clean™ complex with highly soluble vitamin C reduces bacterial plaque formation and dental tartar.\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eBalanced nutrient mix:\u003c\/b\u003e\u003cbr\u003e\tProvides a balanced mix of all the important proteins, fatty acids, fibre, vitamins and minerals your dog needs for a long, healthy life.\u003c\/li\u003e\t\u003cli\u003e\n\u003cb\u003eShiny fur and healthy skin:\u003c\/b\u003e\u003cbr\u003e\tThe vitamin-B-complex, in combination with copper, organically-bound zinc, and high-quality omega-3 and omega-6 fatty acids, help to promote glossy fur and supple skin.\u003c\/li\u003e\t\u003cli\u003e\u003cb\u003eDeveloped with vets\u003c\/b\u003e\u003c\/li\u003e\t\u003cli\u003e\u003cb\u003eRich in meat\u003c\/b\u003e\u003c\/li\u003e\t\u003cli\u003e\u003cb\u003eMade with rice, an easily digested carbohydrate. Free from wheat and soya\u003c\/b\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe basis of a long and active dog life is a species-appropriate, balanced nutrition. As your large breed dog gets older, you begin will notice visible signs of ageing. Their metabolism begins to slow down and their daily energy requirement decreases, which can lead to excessive weight gain. Senior dogs need a specialised nutrition that is well-accepted, promotes their wellbeing and lets them grow old gracefully.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eConcept for Life Large Senior\u003c\/b\u003e provides your senior dog with a balanced diet: the nutritional composition and special antioxidant complex have been formulated to meet your senior dog’s specific requirements and to promote vitality, all-round health and well-being.\u003c\/p\u003e\u003cp\u003eThe adapted energy content in \u003cb\u003eConcept for Life Large Senior\u003c\/b\u003e helps your senior large breed dog to age gracefully. The special composition of nutrients and vitamins, as well as the antioxidants from aronia berries, green tea and hops, can help to counteract the first signs of ageing and keep your senior dog more lively and active. The antioxidants all help to protect cells against ageing. The special \u003cb\u003eFORMULA X\u003c\/b\u003e actively supports life-long health and can help to keep your senior dog in good shape. Concept for Life is made with lots of carefully selected fresh meat, which is combined with high-quality, functional ingredients to create a balanced mix of premium nutrients. The resulting kibble is easy to digest and well accepted.\u003c\/p\u003e\u003cp\u003eThis tasty kibble also contains a specialised \u003cb\u003evitamin-B-complex\u003c\/b\u003e which is adapted to your senior dog’s needs. This complex works in combination with copper, organically-bound zinc, as well as high-quality omega-3 and omega-6 fatty acids, to help to promote glossy fur and supple skin. The \u003cb\u003eStay-Clean™\u003c\/b\u003e complex with highly soluble vitamin C reduces the formation of bacterial plaque and dental tartar.\u003c\/p\u003e\u003cp\u003eConcept for Life is a unique and scientific-based nutritional concept, which focuses on your dog’s individual well-being and dietary requirements at different life stages. The variety Large Senior provides your large breed senior dog with a balanced nutrition.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eConcept for Life – tailored nutrition for your pet.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eConcept for Life Large Senior is a premium, complete dry food for large breed senior dogs (aged 6 years and over, weighing between 26-44kg) and is available in the following sizes: 1.5kg, 6kg (4 x 1.5kg) and 12kg.\u003c\/p\u003e\u003cbr\u003eConcept for Life - Large Senior is a complete dry food for adult dogs.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eIngredients:\u003c\/b\u003e\u003cbr\u003e\nFresh chicken meat (20%), rice, maize, poultry protein (14%, partly dried and hydrolysed), greaves meal (beef), poultry fat, maize protein, beet pulp hydrolysed), greaves meal (beef), poultry fat, maize protein, dried beet pulp, linseed, lignocellulose, brewer's yeast (dried), egg powder, calcium carbonate, potassium chloride, sodium chloride, salmon oil (0.3%), sunflower oil (0.2%), yeast cell walls (0.2%, rich in mannan-oligosaccharides and beta-glucans), psyllium husks (dried), chicory inulin (0.1%), chokeberry pomace (0.1%, dried, rich in polyphenols), glucosamine from animal tissue (0.04%), chondroitin sulphate (0.02%), hops and green tea (0.01% each). Green tea (0.01% each, dried, rich in flavonoids), marigold extract (0.01%, rich in lutein).\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eEnergy per kg:\u003c\/b\u003e\u003cbr\u003e\nME (FEDIAF, 2020) 16.06 MJ \/ 3,835 kcal.\u003cbr\u003e\n\u003cbr\u003e\n\u003cb\u003eAdditives per kg:\u003c\/b\u003e\u003cbr\u003e\n\u003ci\u003eNutritional additives:\u003c\/i\u003e\u003cbr\u003e\nVitamin A 15000 IU, vitamin D3 1400 IU, vitamin E 400 IU, vitamin C 300mg, vitamin B1 15mg, vitamin B2 15mg, vitamin B6\/pyridoxine hydrochloride 10mg, vitamin B12 220mcg, niacin 40mg, calcium D-pantothenate 40mg, folic acid 1.5mg, biotin 400mcg, choline chloride 3. 000mg, L-carnitine 50mg, copper (copper(II) sulphate pentahydrate) 12.5mg, zinc (zinc sulphate, monohydrate) 100mg, zinc (glycine zinc chelate hydrate (solid)) 60mg, Iron (iron(II) sulphate monohydrate) 250mg, manganese (manganese(II) sulphate, monohydrate) 30mg, iodine (calcium iodate, anhydrous) 2.2mg, selenium (sodium selenite) 0.4mg.\u003cbr\u003e\n\u003cem\u003eTechnological additives:\u003c\/em\u003e\u003cbr\u003e\nAntioxidant.\u003cbr\u003e\u003cp\u003e\u003cb\u003eFeeding Recommendation:\u003c\/b\u003e\u003cbr\u003e\nThe food quantities given are recommendations and should be adjusted according to your dog’s individual needs in order to maintain ideal body weight. The kibble should be served dry. 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border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e380g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e480g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e40kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e330g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e395g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e495g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e42kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e345g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e410g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e515g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\t\u003ctr\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e44kg\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e355g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e425g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\t\u003ctd style=\"padding: 8px; border: 1px solid #dee2e6;\" align=\"center\"\u003e\u003csmall\u003e535g\u003c\/small\u003e\u003c\/td\u003e\n\t\t\u003c\/tr\u003e\n\t\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003cp\u003e \u003c\/p\u003e","brand":"Concept for Life","offers":[{"title":"1.5kg","offer_id":47559031226616,"sku":"zp-561278.5","price":12.98,"currency_code":"GBP","in_stock":false},{"title":"6kg","offer_id":47559031259384,"sku":"zp-561278.8","price":35.23,"currency_code":"GBP","in_stock":true},{"title":"12kg","offer_id":47559031292152,"sku":"zp-561278.6","price":68.23,"currency_code":"GBP","in_stock":false},{"title":"Economy Pack: 2 x 12kg","offer_id":47559031324920,"sku":"zp-561278.7","price":114.39,"currency_code":"GBP","in_stock":false},{"title":"New Recipe! 1.5kg","offer_id":47911959167224,"sku":"zp-561278.11","price":12.98,"currency_code":"GBP","in_stock":true},{"title":"New Recipe! Economy Pack: 4 x 1.5kg","offer_id":47911959625976,"sku":"zp-561278.12","price":35.23,"currency_code":"GBP","in_stock":true},{"title":"New Recipe! 12kg","offer_id":47911964279032,"sku":"zp-561278.9","price":68.23,"currency_code":"GBP","in_stock":true},{"title":"New Recipe! Economy Pack: 2 x 12kg","offer_id":47911970603256,"sku":"zp-561278.10","price":114.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/6623\/4104\/files\/concept_for_life_senior_large_vitality_support_ideal_weight_management_2.jpg?v=1764425494","url":"https:\/\/www.petfoodmart.co.uk\/products\/concept-for-life-large-senior","provider":"Pet Food Mart","version":"1.0","type":"link"}